What We Do: Telemarketing Management
Telemarketing is an important component of many successful DTC and CRM programs. To ensure that the objectives of your DTC or CRM campaign are being met requires coordinated activities between many groups including, but not limited to, brand management, your creative and media agencies, your telemarketing vendor and your database vendor.
Most brand or product managers don’t have the time or the depth of expertise to give Telemarketing Management the attention that it deserves. That’s where the Encima Group comes in. We focus on the details so that you don’t have to. Our Telemarketing Management experts are ready to relieve you of the burden of managing your telemarketing campaigns. And whether you are utilizing live operator and/or IVR, we can help ensure that your customers have the best experience possible with your brand.
What We Do
- Telemarketing Vendor Selection
- Manage Telemarketing Activities
- Coordinate Campaign Set Up
- Script Design & Question Management
- Toll Free Roster Management
- Quality Monitoring
- Manage Data Integration
How We Do It
- Telemarketing Campaign Setup Process
- Agent Training & Focus Groups
- Ongoing Toll Free Testing
- Post Launch Campaign Review
What You Get
- Telemarketing Management Expert
- Managed Telemarketing Campaigns
- Dashboards & Reports
- Ad-hoc Reporting & Analysis
- On-demand Support
- FAQs