Encima in the News
For Immediate Release, 9.15.2008
The Encima Group Launches New Website To Reflect Unique Expertise and Core Specialties
The Encima Group, a strategic consulting firm known for their ability to refine and re-ignite marketing programs for maximum success, has revamped their website in support of their full suite of services with an emphasis on Internet Marketing and Analytics. “Internet Marketing has always been a core strength,” remarks David Clunes, President, “but our online business has been expanding, and as a result, our network of consultants has grown considerably, bringing an even greater web expertise to the mix. I wanted the new site to reinforce our strategic positioning around Internet Marketing but also highlight the other services that make us a unique partner for clients, such as Marketing Operations and Relationship Marketing.” With consultants that span the country, The Encima Group is able to offer clients a comprehensive set of niche offerings, all designed to improve campaign effectiveness.
Their new website, www.encimagroup.com is clean and professional, aimed at emphasizing the company’s key capabilities and imparting their value proposition in a simple yet effective manner without a lot of superfluous bells and whistles. The result is an intuitive, easy-to-navigate experience where the user can extract salient points unfettered by ‘fluff’ or overt, self-aggrandizing promotion. “We take a practical approach to marketing implementation.” continues David, “The site design is intended to mirror that.” And their work most certainly embodies that philosophy with a record of success in executing results-driven efforts that are rooted in sound methodologies rather than the latest trends. “We stay current on emerging technologies,” David states, “but our analytics expertise allows us to assess if those trends offer the greatest return for our clients. In some cases, employing new applications is appropriate, and my team is well equipped to make that determination based on client-specific needs and objectives. The most important element, regardless of channel, is that the strategies are supported by solid marketing principles. That is what we do best.”
It seems with the impressive network of seasoned professionals on The Encima Group’s consulting roster, they have ‘best in class’ experience in a variety of areas. Although they specialize in the pharmaceutical and healthcare space, the group is well versed across verticals, and their success-focused approach to marketing is scalable for virtually any industry – and any type of program.
Founded in 2006 and growing by leaps and bounds, The Encima Group is a true client partner. One of their most compelling value propositions is that their counsel can be engaged seamlessly at any stage of marketing, and serve as a supplement to other agencies and vendors, offering a fresh, third-party perspective to enhance and strengthen programs and strategies pre- mid- or post-campaign. Visit www.encimagroup.com to learn more about their services, and the benefits potential clients can expect by bringing them on board.